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At Standout Academy, our digital marketing suite of eLearning courses about Search Engine Optimisation and social media quickly puts your company back in control of the ways you conduct your business. Our courses will help you develop the effective social media and digital marketing strategies you need to stay ahead while you get your business off the digital ground and work on your business online. If you choose to have someone else control your online presence, these courses will give you enough knowledge to make confident informed choices when commissioning a digital marketing professional.
LinkedIn is a very valuable tool to find the key decision makers within certain companies. For Business to Business (B2B) interaction and marketing, LinkedIn unlike any other online tool. It is used for finding the best point of contact, gaining familiarity with their background before a call or sales pitch, and so much more. Find out how it can be used to enhance your business through this 45-minute course.
This course focuses on the anchor point of your digital marketing strategy which is your website or micro-site. Here we’ll explore search engine optimisation ‘SEO’ and how you can use this to drive traffic to your website. Google and other search engines crawl your website in order to rank it in the Search Engine Results Pages (SERPs), and your ideal location for your website is in the top three results. Only with expert SEO can you outrank your competitors and get the online visibility you need to maximise your potential reach to customers.
Social media outlets like Facebook, LinkedIn, and Twitter have taken the modern world by storm, and they do not show signs of slowing down. It is important, then, that your company uses social media to the best of its ability. Your business strategy, business development, and the practicalities of employing people and agencies to support your social media activity will all be explored in this online training course.
Twitter is a social media platform that is used by a wide range of people, including celebrities, who use it to communicate with their fans, and companies and brands, who can use it to engage their customers and attract new ones. Using Twitter to keep former, current, and potential clients updated on your company’s activities, promotions, and marketing strategies will be another excellent aspect of your overall marketing strategy. This course will look in detail at the use of Twitter as part of your marketing activity.
When you need to learn how Search Engine Optimisation and social media contribute to your digital marketing strategy, the courses offered by Standout Academy are a great investment because Standout Academy is the #1 online training provider. Check out all of our course offerings!
Facebook is the world’s largest social network. With over a billion users it’s very likely that a proportion of your target customer audience will have a Facebook account. This course will look in detail at the use of Facebook as part of your marketing activity.
Approved by CPD – Duration 80 mins* – £45.00
LinkedIn is a very valuable tool to find the key decision makers within certain companies. It’s used for finding the best point of contact, gaining familiarity with their background before a call or sales pitch and a lot more. Find out how it can be used to enhance your business.
Approved by CPD – Duration 45 mins* – £45.00
This course focuses on the anchor point of your digital marketing strategy which is your website or micro-site. Here we’ll explore search engine optimisation ‘SEO’ and how you can use this to drive traffic to your website.
Approved by CPD – Duration 80 mins* – £75.
All about how to get the best out of social media in a business. Looking at business strategy, business development and the practicalities of employing people and agencies to support your social media activity.
Approved by CPD – Duration 100 mins* – £75.00
Twitter is a social media platform that is used by a wide range of people, from celebrities, who use it to communicate with their fans to companies and brands who can use it to engage their customers and attract new ones. This courses will look in detail at the use of Twitter as part of your marketing activity.
Approved by CPD – Duration 55 mins* – £45.00